Storepoint buttons link to your other tools. Instaform buttons can open your own forms.
Storepoint is a store locator with as many buttons per location as you need, live opening hours with an Open Now filter, and location pages as an add-on. With Instaform, every location can offer several of your own forms, like Order and Book a table, right on the map.
At a glance
- Storepoint lets each location show as many buttons as you need, linking to Calendly, Acuity or any booking system that gives you a link, and has an Open Now filter.
- Of the ten store locators we compared, Instaform is the only one where each location can offer several of your own forms, like Order and Book a table, and each branch can use a different one.
- Storepoint buttons link out to the tools you already use. On Instaform, each location also gets buttons that open your own forms: Order, Book, Get a quote or Contact.
- Orders and bookings arrive in your Instaform inbox like any other response, and your inbox and email alert show which location each one came from.
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Feature-by-feature
| Feature | Instaform | Storepoint |
|---|---|---|
| Search by address, near me, radius | ✓ | ✓ Address autocomplete, automatic nearest results, keyword search and a radius filter |
| Opening hours and Open now | ✓ | ✓ Live open or closed status and an Open Now filter |
| Filters | ✓ | ✓ Tags and several filter groups |
| Directions | ✓ | ✓ One tap opens Google Maps or Apple Maps |
| Its own shareable page for the map | ✓ | Not published |
| Several action buttons per location | ✓ | ✓ As many button fields as you need, each linking out, for example to Calendly or Acuity |
| Buttons open your own built-in forms (order, book, quote, contact) | ✓ | ✗ No built-in form; its Spotlight rules, on Business, can send visitors to an external contact form when nothing is nearby |
| A different form per location | ✓ | ✗ Its buttons link out; no built-in form is described |
| Responses saved with the location in a built-in inbox | ✓ | ✗ No built-in form, so no responses are stored with the location |
| A page per location | A button can open any Instaform link page you choose; none is generated | ✓ Location pages, an add-on to any plan, priced on request |
| Map provider | Your own Google or Mapbox account | Your own Google or Mapbox key, or its managed maps Managed maps include monthly views; price not published |
| Remove the vendor's branding | From Starter | Not published Storepoint does not say which plan removes its small icon |
| Price of the first paid plan | $19/mo (Starter) | $25/mo (Starter) One month free per year on a yearly plan |
| Locations on the first paid plan | 100 | 200 |
Pricing side-by-side
Reviewed November 2026
Instaform
$19/mo
- Starter plan
- 100 locations
- No Instaform logo on your map
Storepoint
$25/mo
- Up to 200 locations
- 2 team members
Instaform
$29/mo
- Pro plan
- 1,000 locations
- No Instaform logo on your map
- Your team edits the same locations
Storepoint
$49/mo
- Up to 2,000 locations
- 5 team members
- Google Sheets sync, daily
Instaform
$29/mo
- Pro plan
- 1,000 locations
- No Instaform logo on your map
- Your team edits the same locations
Storepoint
$99/mo
- Unlimited locations
- 20 team members
- Spotlight rules
- Google Sheets sync every 5 minutes
Prices in US dollars as published on November 9, 2026. Storepoint gives one month free per year on yearly plans; it does not publish the yearly price or the price of its location pages add-on.
Which should you choose?
Storepoint for buttons that link to your other tools. Instaform for buttons that open your own forms.
Storepoint is a store locator with as many buttons per location as you need, live opening hours with an Open Now filter, syncs from HubSpot, Airtable, Google Sheets and Webflow CMS, a Zapier app, APIs, and location pages as an add-on. If your locations should send visitors to Calendly, Acuity or another tool you already use, it covers that well. If you want visitors to act on a location through your own forms, Instaform lets every location offer several of them, like Order and Book a table, and lets one branch point to a different form, for example its own menu. Orders and bookings arrive in your inbox with the location they came from.
Choose Instaform if:
- · Each location should offer your own forms, like Order, Book a table or Get a quote
- · Some branches need a different form, for example their own menu
- · You want orders and bookings in one inbox that shows which location each one came from
- · You want enquiries from a contact form to add the customer to your customer list
Choose Storepoint if:
- · Your locations should link to a booking tool you already use, like Calendly or Acuity, with several buttons per location
- · You want an Open Now filter
- · Your locations live in HubSpot, Airtable, Google Sheets or Webflow CMS and should sync from there
- · You want a page per location that search engines can find, as an add-on
- · You want its team to style the locator to match your site, included on every plan
Frequently asked questions
Storepoint is a trademark of its respective owner. Instaform is not affiliated with Storepoint.
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