Instaform vs Woosmap

Woosmap is a location platform billed per request. Instaform is a store locator where the buttons on each location open your own forms.

Woosmap is a location platform with a store locator widget, an open now filter, 10,000 free API requests a month and a separate Store Pages product. With Instaform, every location can offer several of your own forms, like Order and Book a table, right on the map.

At a glance

  • Woosmap gives 10,000 free API requests a month, filters stores that are open now, and offers Store Pages, a separate product that gives each store its own page on your domain.
  • Of the ten store locators we compared, Instaform is the only one where each location can offer several of your own forms, like Order and Book a table, and each branch can use a different one.
  • Each Woosmap store can show its phone, email and website, a More details link to its store page, and directions. On Instaform, each location also gets buttons that open your own forms: Order, Book, Get a quote or Contact.
  • Orders and bookings arrive in your Instaform inbox like any other response, and your inbox and email alert show which location each one came from.
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Feature-by-feature

FeatureInstaformWoosmap
Search by address, near me, radius
✓
✓
Autocomplete on addresses, postcodes and store names, geolocation, and a maximum search distance
Opening hours and Open now
✓
✓
Opening hours with open now worked out live, and a toggle to show only open stores
Filters
✓
✓
Filters by store type, tag or a custom query
Directions
✓
✓
Driving directions from the visitor, or a link out to Google Maps
Its own shareable page for the map
✓
Not published
The widget runs inside a page of your own site
Several action buttons per location
✓
✓
Phone, email and website links, a More details button to the store page, directions and Set as favorite
Buttons open your own built-in forms (order, book, quote, contact)
✓
✗
No built-in form is described; a store shows its phone, email and website
A different form per location
✓
✗
No built-in form is described
Responses saved with the location in a built-in inbox
✓
✗
No form responses are stored; the widget passes click events to your own site
A page per location
A button can open any Instaform link page you choose; none is generated
✓
Store Pages, a separate product: a page per store and per region and county, on your own domain; price not published
Map provider
Your own Google or Mapbox account
A Woosmap key; Google Maps by default, or Woosmap Map or Baidu
Google Places autocomplete also needs a Google key
Remove the vendor's branding
From Starter
Not published
Price of the first paid plan
$19/mo (Starter)
Per request
After 10,000 free requests a month; the rate per 1,000 requests falls with volume
Locations on the first paid plan
100
No location tiers published
Priced per request, not per location

Pricing side-by-side

Reviewed November 2026

Free

Instaform

$0/mo

  • Free plan
  • Maps not included

Woosmap

€0/mo

  • Up to 10,000 API requests a month
  • No card required
  • Store search, maps, localities, distance and indoor
Pay per request

Instaform

$19/mo

  • Starter plan
  • 100 locations
  • No Instaform logo on your map

Woosmap

Per request

  • Free requests every month, then a rate per 1,000 requests that falls with volume
  • No location tiers published
Enterprise

Instaform

$29/mo

  • Pro plan
  • 1,000 locations
  • No Instaform logo on your map
  • Your team edits the same locations

Woosmap

Not published

  • Volume-based discounts
  • A 99.9% SLA
  • A dedicated Customer Success Manager

As published on November 9, 2026. It charges per 1,000 API requests, not per location, with the first 10,000 requests a month free and lower rates at higher volume. Its per-request rates are shown in a calculator on its pricing page, so no rate is listed here.

Which should you choose?

It depends on your needs

Woosmap for a location platform priced per request. Instaform for your own forms on every location.

Woosmap is a location platform: a store locator widget, store search with an open now filter, APIs for maps, distance and addresses, Store Pages that give each store its own page on your domain, and connectors for Yext, Partoo, Localistico and Salesforce Commerce Cloud. It is priced per request, with a free tier of 10,000 requests a month to start on. If you need a locator inside a wider set of location services, it covers that well. If you want visitors to act on a location through your own forms, Instaform lets every location offer several of them, like Order and Book a table, and lets one branch point to a different form, for example its own menu. Orders and bookings arrive in your inbox with the location they came from.

Choose Instaform if:

  • · Each location should offer your own forms, like Order, Book a table or Get a quote
  • · Some branches need a different form, for example their own menu
  • · You want orders and bookings in one inbox that shows which location each one came from
  • · You want enquiries from a contact form to add the customer to your customer list

Choose Woosmap if:

  • · You want to start on a free tier of 10,000 API requests a month
  • · Visitors should be able to show only the stores that are open now
  • · You want a page per store and per region on your own domain, with Store Pages
  • · You need APIs for maps, addresses and distance, or a Salesforce Commerce Cloud cartridge
  • · Your store data lives in Yext, Partoo or Localistico

Frequently asked questions

Yes. Copy the rows from a spreadsheet of your locations and paste them into Instaform as a list. Each row becomes a location.
For the map, yes. It runs on your own Google or Mapbox account, so you keep control of the cost. Your locations work as a list right away, and you connect Google or Mapbox when you are ready for the map. Woosmap always needs a Woosmap key; its widget shows Google Maps by default, or Woosmap Map or Baidu, and Google Places autocomplete needs a Google key too.
On Instaform, yes. Every location gets its own buttons, like Order, Book, Get a quote or Contact, and each one opens one of your forms. Orders and bookings arrive like any other response to that form, and your inbox and email alert show which location it came from. On Woosmap, a store shows its phone, email and website and a link to its store page; no built-in form is described.
No page is generated per location. A location button can open any Instaform link page you choose. Woosmap sells Store Pages as a separate product: a page per store and per region and county, published on your own domain; its price is not published.
All comparisons

Woosmap is a trademark of its respective owner. Instaform is not affiliated with Woosmap.

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